SNCF – Salon Grand Voyageur Opening

Agency: BETC (Paris, France)

I created this motion design video to promote the opening of the new Salon Grand Voyageur in Strasbourg. My objective was to introduce this premium space and clearly highlight its services in an accessible, engaging, and visually effective way.

I designed the film to present the Salon Grand Voyageur as a comfortable, modern, and functional environment aimed at enhancing the travel experience. Through a clean and dynamic motion design approach, I showcased key amenities and benefits while reinforcing SNCF’s commitment to service quality and passenger comfort.

My creative direction focused on clarity, rhythm, and visual consistency with SNCF’s brand identity. I used typography, iconography, and animated transitions to guide viewers smoothly through the information, ensuring the message remained easy to understand and memorable.

The final result is a concise and informative motion design film created for digital and in-station communication, demonstrating my ability to translate service-oriented messaging into clear, effective animated storytelling aligned with a major public transportation brand.


Motion Designer : Timothée CHESNIN